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Strategic Marketing Solutions | Research
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Research

MMS conducts research.  The research helps understand the market so that the right solutions can be given.

Research - Advertising in the Fund Management Sector, UK

In Q2 2017, MMS conducted market research on the theme: The Role of Advertising in the UK Fund Management sector. The research came from the need for key stakeholders to understand the role of advertising and paid media in marketing.

Click here to see the report summary – MMS Fund Management Research

Research - OOH Airport and Int'l Media - 2017 and 2018

In Q1 2017, MMS conducted market research on the theme: What Clients and Agencies Want from OOH Media and Media Owners. The research came from the need for the OOH industry wanting to know how to maintain their stake of marketing budget.  MMS spoke to key stakeholders from different geographies, such as the UK, Netherlands and France.

In Q1 2018, the research was re-commissioned to compare against 2017.  It is able to show the trends and needs of clients and agencies.

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